A Key Element In Solar Panels – Efficiency
While solar energy is most often associated with the production of electricity, heating is also a major platform. While heating isn’t particularly difficult, efficiency in doing so is the key to saving...
View ArticleEmail, Belonging, and the Compelling ‘New’ Element of Persuasion
(Tap tap … Is this thing on?) Oh, hi! Welcome to the new Copyblogger Weekly … also known (to me) as our Firehose Management Protocol. The Weekly came from a message we heard from our subscribers: I...
View ArticleThe 2nd Most Important Element in Copywriting
This simple word of advice makes good copywriters legendary. With it, you’re going to increase sales. Without it, you’re finished. It’s deceptively plain, and easily ignored. We already know if nobody...
View ArticleThe Key Element of 21st Century Persuasion
Back in the 1950s, a bedridden man faced certain death from inoperable, terminal cancer. Tumors the size of oranges had invaded the man’s neck, groin, chest, and abdomen. The patient’s only hope was a...
View ArticleThe Ultimate Copy Checklist: 51 Questions to Optimize Every Element of Your...
So, you’ve written a piece of sales copy. Congratulations — that’s no small feat. But, before you celebrate, there’s just one issue: Now what? After all, as I’m sure you’ve heard before: “There is no...
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